Google Ads Agency Creation, Management and Optimization of High-Performing Campaigns

We support businesses in the strategy, creation, and management of Google Ads campaigns to generate more qualified traffic, leads, and sales. Our Google Ads agency develops acquisition strategies focused on performance and continuous campaign optimization.

Why Use Google Ads?

Google Ads is one of the most effective acquisition channels for quickly increasing a company’s online visibility.

Google advertising offers several advantages:

Immediate visibility in Google search results
Qualified traffic from active users
Fast lead and customer generation
Full control over advertising budgets
Accurate campaign performance analysis
Our Google Ads Services
Our team provides complete support for the creation, management, and optimization of Google Ads campaigns
Types of Google Ads Campaigns
We work with all major Google Ads campaign formats, helping businesses address different marketing and acquisition objectives.

Google Search Ads

Advertising in Google search results to reach users actively searching for products or services.

Google Display Ads

Display banner advertising across thousands of partner websites to increase brand visibility.

YouTube Ads

Video advertising campaigns designed to reach large and engaged audiences on YouTube.

Google Shopping

Advertising solutions for e-commerce businesses to promote products directly in search results.

Performance Max

Automated campaigns powered by Google AI to optimize ad delivery across all Google networks.
Our Methodology
Our Google Ads specialists apply a structured methodology to ensure campaign performance and continuous optimization.
1.
Market and Competitor Analysis
Research into your industry, positioning, and competitors’ advertising strategies.
2.
Keyword Research
Identification of strategic keywords capable of attracting qualified traffic.
3.
Campaign Creation
Structured Google Ads campaigns with optimized ad groups and audience segmentation.
4.
Continuous Optimization
Ongoing campaign improvements to increase conversions and maximize return on investment.
5.
Performance Analysis
Monitoring key metrics and adjusting advertising strategies based on performance data.
What Is a Google Ads Agency?

A Google Ads agency helps businesses create, manage, and optimize advertising campaigns on Google. Through the Google Ads platform, businesses can display targeted ads to users actively searching for products or services.

Google advertising makes it possible to appear instantly in search results and generate qualified traffic to a website. A team specialized in Google Ads management optimizes campaigns to improve visibility, increase conversions, and maximize return on advertising investment.

Our SEA specialists help businesses grow their digital acquisition through structured and performance-oriented Google Ads strategies.

Why Choose Our Google Ads Agency?
Behind every project is a team of specialists with over 10 years of experience in Google Ads and digital marketing. We have delivered projects for companies across different industries and countries, building practical expertise in solving business challenges of varying complexity.
01
Over 10 years of experience with Google Ads
02
Expertise across different business sectors
03
International expertise
04
Tailored solutions for every project
What results can you expect?

A well-optimized Google Ads strategy helps your business achieve measurable results and sustainable growth.

Our goal is to turn your Google Ads campaigns into a reliable driver of business growth through strategic management, continuous optimization, and data-driven decision-making.

Increase in qualified website traffic
Lead and prospect generation
Growth in sales and revenue
Improved advertising return on investment
Let’s talk about your Project
Tell us about your project. We will get back to you within 24 hours.

You Ask

We Answer

Google Ads is Google’s advertising platform that allows businesses to display ads in search results and across Google’s partner networks. It helps companies reach users who are actively searching for products or services related to their business.
A Google Ads agency brings the expertise needed to structure campaigns, optimize advertising spend, and improve performance. It also provides strategic guidance to help businesses achieve their goals more efficiently and make informed decisions based on data.
The budget depends on several factors, including your industry, competition, and business objectives. There is no one-size-fits-all investment. The key is to start with a budget aligned with your goals and adjust it progressively based on campaign performance.
Google Ads can generate initial results quickly, sometimes within the first few days after launch. However, achieving sustainable performance often requires several weeks of data analysis, testing, and ongoing optimization.
Yes. Many small businesses assume that Google Ads is only for large companies with substantial budgets. In reality, well-structured campaigns can help businesses of all sizes attract qualified leads, control advertising costs, and scale their investment based on results.
Campaign success should not be measured by clicks alone. Metrics such as conversions, cost per acquisition, conversion rate, and return on investment provide a clearer picture of how effectively your campaigns support your business objectives.
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Meta Ads Complete Audit

Delivery time: 14–18 working days.

Format: presentation of the findings, with explanations and time for questions.

You will understand exactly why your campaigns are delivering their current results, where budget or data is being lost, which errors are affecting performance and which changes should be prioritised.

What Is Included in the Audit

  • A detailed report presenting the findings and conclusions.
  • A summary table of the issues identified and their priority level.
  • A roadmap for improving performance.
  • A quick-wins section and a separate section for longer-term fixes.
  • Specific recommendations for ad creatives, audiences, conversion tracking and conversion journey optimisation.
  • Recommendations for external tools and solutions that could improve advertising analysis and campaign management.

What Is Analysed

  • The complete conversion funnel: from the first interaction to an enquiry, sale or repeat contact.
  • The conversion stages where prospects are lost: in the ad, on the landing page, at checkout, in the form or during message exchanges.
  • The offer and positioning: alignment between the advertising promise, the product or service and the target audience’s expectations.
  • Ad and landing-page messaging: consistency throughout the funnel and compliance with Meta’s policies and the legislation applicable in the target markets.
  • Follow-up touchpoints: remarketing, lead nurturing and the sequence of communications.
  • Campaign troubleshooting: investigation of the reasons why Meta Ads campaigns are not delivering the expected results.
  • Scaling opportunities: audience segments, advertising formats and offers that could be tested to expand successful campaigns.
  • Competitor comparison: analysis of competitors’ offers, visuals and messages to identify useful practices and opportunities for differentiation.
  • Prioritisation of recommendations: separation of actions that could deliver quick results from improvements requiring more substantial work.
  • A 30/60/90-day action plan: so you understand not only what the problems are, but also the order in which to address them.

Delivery time is 14–18 working days from receipt of the access required for the audit, including access to the business account, advertising accounts and Meta Business Suite.

€650 excl. VAT

Meta Ads Essential Audit

Delivery time: 10–14 working days from receipt of the access required for the audit, including access to the business account, advertising accounts and Meta Business Suite.

You will understand exactly what may be limiting the performance of your Meta Ads campaigns and which campaigns should be retained, paused, corrected or scaled.

You will also receive a concise list of priority improvements designed to reduce your cost per lead, improve the quality of enquiries and allocate your advertising budget more effectively.

What Is Included in the Audit

  • A general review of the conversion funnel to identify where prospects are being lost.
  • Performance analysis by audience, placement, device and geographic area.
  • A general assessment of your offer and advertising messages to determine whether they match the needs of your target audience.
  • A review of whether your current campaign structure, audiences and objectives follow current Meta Ads best practices.
  • A list of quick wins that can be implemented without completely rebuilding the advertising account.
  • Priorities for the next 30 days, showing what to address first so that the budget remains focused.

Result

At the end of the Meta Ads audit, you will clearly understand:

  • which campaign elements are performing well;
  • which elements require adjustment;
  • which campaigns should be paused;
  • which campaigns can be scaled;
  • which optimisations are most likely to deliver results in the short term.

Format: presentation of the findings, with explanations and time for questions.

€400 excl. VAT

Google Ads Comprehensive Audit

Delivery time: 10–14 working days.

An in-depth Google Ads account audit covering campaigns, ads, keywords, conversion tracking, GA4, GTM, attribution, landing pages, the conversion journey and key competitors.

For an in-depth analysis of your account, performance measurement and conversion journey.

  • Everything included in the Google Ads Essential Audit
  • Detailed analysis of high- and low-performing campaigns
  • In-depth review of ads, keywords and search terms
  • Analysis of active Search, Performance Max, Display or YouTube campaigns
  • Review of the Google Ads, GA4 and Google Tag Manager setup
  • Review of conversion tracking and conversion data
  • Analysis of data consistency across the different tools
  • Review of the attribution models in use
  • Analysis of the landing pages linked to your campaigns
  • Review of the journey from click to conversion
  • Analysis of your main advertising competitors
  • Detailed recommendations ranked by priority
  • Comprehensive report with an action plan

Result: you receive a detailed report, a prioritised action plan and a presentation explaining how to allocate your budget more effectively and improve campaign performance.

Format: presentation of the findings, with explanations and time for questions.

Price: €650 excl. VAT

Google Ads Essential Audit

Delivery time: 7–9 working days

A review of your account structure, campaigns, budgets, bidding, keywords, search terms, ads, targeting and general conversion tracking.

For understanding what is limiting your account performance and identifying priority optimisations.

  • Analysis of your objectives and account structure
  • Review of the main campaign settings
  • Analysis of budgets and bidding strategies
  • Review of keywords and search terms
  • Identification of inefficient spending
  • Analysis of ads and ad assets
  • Review of geographic and language targeting
  • General review of conversion tracking
  • Specific recommendations ranked by priority
  • Written summary of the main findings

Result: you identify errors and inefficient spending and receive a written summary with recommendations ranked by priority.

Format: presentation of the findings, with explanations and time for questions.

Price: €400 excl. VAT

Google Ads Quick Review

A quick review of your account structure, campaigns and the most visible issues. Initial recommendations are explained during a short consultation.

  • General assessment of the current situation
  • Identification of the main errors
  • Detection of clearly underperforming campaigns
  • Initial observations on the account structure
  • General recommendations
  • Short consultation to explain the findings

Result: you identify the main areas of concern and receive a concise written summary of the key findings.

Format: concise written report with explanations by video call or phone.
Does not include an in-depth conversion tracking review or a complete action plan.

Free

I am pleased to write this letter of recommendation for Katerina Dmitrieva, our primary contact for online marketing and promotion of Kukkapaa Holiday Village, located in Sulkava, Finland. She was responsible for planning, launching, and managing online advertising campaigns on platforms such as Google, Facebook, and Instagram throughout 2025.

Despite a relatively limited marketing budget, Katerina successfully designed and implemented an effective promotional program tailored to our needs and resources. Her ability to adapt strategies to changing circumstances while maintaining strong performance was particularly impressive.

At the end of the 2025 season, she provided us with a comprehensive report detailing the work completed, the results achieved, and valuable recommendations for the following year.

Based on our experience working with her last year, I highly recommend Katerina as a professional, responsible, and dedicated partner in digital marketing and online promotion.

Sincerely,

Alla Menshchikova-Loreto
Hotel Asset Manager

Kukkapaa Holiday Village Finlande